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Analytics
Targeting Markets You Need
Let's Track Your Progress
How Do I Know My Digital Marketing Is Working?
Have you ever wondered what your customers are paying attention to on your website? What’s working and what’s not? We pay attention to the way your website is being used through our digital analytics. Digital analytics are used to measure the way customers navigate your company, and that information can be difficult to digest. We review those digital analytics to ensure your digital marketing is performing and growing. We provide that information to you in a way that makes sense and is easy to understand.
No matter what size your company is, advanced analytics are the roadmap to understanding how to grow your business. Backyard Studios tracks important metrics to know where your dollars are most wisely spent. With more and more money spent on the web every year, it is more important than ever to understand which digital marketing methods will pay off with a large return on investment.
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Market Overview
Market Overview
Our market overview analyzes the market you are in, identifying key trends, opportunities, and threats to help you make informed decisions about your marketing strategy. Analyzing your market not only helps us get a better idea of what we are working with, but it can also provide you with insight you may have not had.
- Market Analyzation
- Key Trends
- Informed Decisions
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Competitive Analysis
Competitive Analysis
At Backyard Studios, we have the analytical skills to beat out competitors in your field. We conduct a thorough analysis of your competition to understand their marketing strategies, strengths, and weaknesses. This helps us create a more effective digital marketing plan to help you stay ahead of the competition.
- Analytical Skills
- Competitor marketing analytics strategies
- Comparative market positioning
- Benchmarking against industry leaders
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Audience Analysis
Audience Analysis
The biggest part of digital marketing is knowing your target market. We analyze your target audience to understand their demographics, behavior, and preferences. This helps us create tailored marketing messages that resonate with your audience, resulting in better engagement and conversions.
- Behavioral Analysis
- User Engagement
- Personalization
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Campaign Analytics
Campaign Analytics
We evaluate the effectiveness of our campaigns, providing insights into what worked well and what can be improved for future campaigns. If something isn’t working right, we want to fix it and it is.
- Ad Spend Optimization
- Data-Driven Decision Making
- User Behavior
- Geo-Targeting
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Campaign Optimization
Campaign Optimization
We don’t want money wasted, so we analyze your ad spend and identify areas where we can make it more efficient, ensuring the best possible return on your investment.
- Landing Page Analysis
- Geotargeting Performance
- Target Audience Analysis
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Results
Results
We provide a detailed analysis of the performance of your marketing campaigns, enabling us to assess the effectiveness of our strategies and make any necessary adjustments to ensure continued success.
- Executive Summary
- Traffic and Engagement Metrics
- User Behavior Insights
- Ad Performance Analysis
Showing You Results
See Your Growth
We provide our digital analytics in a way that is easy to understand. We aren’t here to confuse you with unnecessary metrics or fluff, we want to help your business grow. Digital analytics are tools that we use to help evaluate performance and see where your company can improve.
Focus On What Matters
Using Analytics Effectively
We evaluate the performance of your website, social media campaigns, and advertisements to give you real advice and feedback based on our digital analytics. We do the nerdy analytical stuff to make sure your company is maximizing its potential. All marketing is not for every company, but with our analytics, we can hone in on what is best for you so you can spend your hard-earned cash on what matters most.
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Why Backyard Studios?
Transforming You From Mediocrity to Excellence
Backyard Studios is driven by our enthusiasm for building enduring partnerships, and our actions speak louder than words. Our strategic, user-centric digital marketing has consistently generated positive results for our clients, helping them grow their businesses. We base our approach on the one true source of information: data. Our team of experts employs a comprehensive, data-driven methodology for digital marketing, enabling us to help you surpass your objectives and attain the sustained return on investment that your brand warrants.
